The Spirit of Christmas: “Hallmark for L.I.F.E” Gives Children Another Chance at Life

Through every celebration—may it be a birthday, an anniversary, or a wedding – Hallmark has been part of spreading the most precious messages of love and cheer. Their well-loved cards have connected and brought smiles throughout people all over the world. And this year’s holiday season is no exception.

hallmark cards

For 23 years, Filstar Distributors Corporation (FDC), the country’s exclusive licensee of Hallmark USA together with the Leukemic Indigents Fund Endowment (L.I.F.E.) Foundation created a charitable project called “Hallmark for L.I.F.E.” to help alleviate the condition of indigent children with Leukemia.

Hallmark trick or treat

Hallmark Philippines recently treated kid recipients of Leukemic Indigents Fund Endowment (L.I.F.E.) Foundation to a movie and trick or treat event, where the children enjoyed themselves.

Hallmark Philippines executives

L-R: Jose Martin Ramos Licauco, Management Trainee, Filstar Distributors Corporation, Mia Christina Licauco Alindogan, Vice President, Filstar Distributors Corporation, Carmela Gozon, Corporate Secretary, LIFE Foundation, Katrina M. Yatco, Business Co – Chair, LIFE Foundation, Winfred Huang, President, LIFE Foundation, Gabriel A. Felix, Treasurer, LIFE Foundation, Nanette M. Garcia, Assistant Vice President – Sales, Filstar Distributors Corporation

Every year, Hallmark collaborates with top local artists in creating special limited edition L.I.F.E. products such as greeting cards, gift wrappers, bags, and other giftable items where a portion from the sales of these products go straight to the foundation. For more information, check out Hallmark Philippines on Facebook.

The Spirit of Christmas: “Hallmark for L.I.F.E” Gives Children Another Chance at Life

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