Change for Good @CebuPacificAir and @UNICEFph Partnership Launch

Cebu Pacific and UNICEF Change for Good partnerhip for vital child nutrition campaign.

Flying with Cebu Pacific will not only take travelers to the best destinations all over the world, it will also usher in much-needed health and nutrition to infants and young children as they partnered with United Nations Children’s Fund (UNICEF) to introduce the Change for Good program. Cebu Pacific is the Change for Good launch partner in Southeast Asia.

Cebu Pacific and UNICEF Change for Good with ambassadors Anne Curits and Gary Valenciano

L-R: Anne Curtis (ambassador), Lance Gokongwei (Cebu Pacific CEO), Lotta Sylwander (UNICEF Country Representative, Gary V

Change for Good

Change for Good is an innovative global partnership between UNICEF and the international airline industry. This was established in 1987, the program is designed to collect donation from passengers and convert these into life-saving materials and services for vulnerable children in more than 150 coutries around the world.

Cebu Pacific President and CEO Lance Gokongwei shared, “Change for Good is an extraordinary opportunity to help lay the foundation for the Philippines future. The team looks forward to working hand in hand with our guests in making a difference in many children’s lives.”

“We are very thankful to Cebu Pacific for empowering its thousands of everyday passengers to contribute through their own small way, towards helping provide health and wellness to children in most at-risk communities,” said Lotta Sylwander, UNICEF Philippines country representative.

Gary Valenciano sings “I Will Be Here” and “The Warrior is a Child.”

During mid-flight, after the fun games, Cebu Pacific cabin crew will invite passengers to make a donation to help fund UNICE’s 1,000 Days Health and Nutrition program. 



UNICEF’s 1,000 Days Health and Nutrition Program

The program aims to provide optimal health and nutrition in the first 1,000 days of a Filipino child, from a mother’s pregnancy to the child’s second year of life. Safeguarding the health and nutrition of children during this critical window will ensure that they are protected from life-threatening childhood diseases, that they finish more years of school, and even earn up to 50% more as adults.

As Cebu Pacific marks its 20 years in airline operations this year, chose UNICEF’s First 1,000 Days Health and Nutrition Program as the beneficiary of its Change for Good partnership. The first 1,000 days of a child are crucial to physical and mental growth and is the foundation of the child’s ability to grow, learn and earn later in life.

Change for Good @CebuPacificAir and @UNICEFph Partnership Launch

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