Explore Robinsons Supermarket’s ‘Route to Wellness’ #WeLoveWellness #ExploreRobSupermarket

It was more than 30 years ago when Robinsons Supermarket spearheaded its wellness campaign  and this year’s “Route to Wellness” was recently launched to reiterate this advocacy with more in store for its loyal patrons.

Robinsons Supermarket Wellness Campaign

Robinsons Supermarket, the country’s largest health & wellness supermarket, fortifies its long-standing Wellness advocacy with the initiatives and promos under the Route to Wellness campaign.


The Explore Bootcamp was hosted by no less than Kuya Tonipet himself. It was good to see the animated host once again. The last time I saw Kuya Tonipet was in 2012 for the PopTalk episode we recorded.


Wall climbing is one of the physical activities at the boot camp.

The year-long campaign kicks-off with a two-day Explore boot camp at Robinsons Magnolia, wherein guests are treated to challenging but fun physical and mental activities, that at the same time help them learn more about the value of health and fitness.

The Explore boot camp is part of the Explore promo—the first of the five promos covered by the aforementioned campaign. This promo will give customers the chance to avail The Route to Wellness card at any Robinsons Supermarket without a purchase requirement.





Route to Wellness kick-off event at Robinsons Magnolia


Puzzle blocks that my son finished in just a few seconds!




Visitors at the Route to Wellness kick-off who finished the challenges got to have a personalized wooden comb as one of the many perks and gifts!


To join the Wellness campaign, customers just need to fill their Wellness cards with stamps that can be earned for every P3,000 single receipt purchase, inclusive of P750 worth of participating products from Unilever, P&G,  Colgate-Palmolive, J&J, Nestle, Coca-Cola, Selecta, Belo, CDO, and Kojie-San, among others.

For Explore promo, each stamp guarantees the Wellness Card holder travel cubes. Customers will get a P100 Robinsons gift certificate after completing 5 stamps.

Robinsons Supermarket’s Route to Wellness campaign is a testament to its commitment to ease access to healthier food options and alternatives for Filipinos. Use your Route to Wellness card and get wellness rewards all year-long. Don’t forget to like Robinsons Supermarket on Facebook for updates on the next Route to Wellness or head on over to www.robinsons-supermarket.com.ph to keep yourself posted.



Explore Robinsons Supermarket’s ‘Route to Wellness’ #WeLoveWellness #ExploreRobSupermarket

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